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Sweet Indian treats in M'sia
Publication Date : 30-09-2013
Have a sweet tooth? Indian sweets are rich in flavour and an absolute pleasure for the palate
Indian sweets - where shall we start? Indian sweets are known for their colour, spice and yes - sumptuous sweetness!
In South India, keseri, alwa, Mysore pak and jaangiri are some of the famous sweets sold there. As for North India, you have sweets like gulab jamun, laddu, barfi and kulfi.
Sweets are normally given during joyous occasions like festivals and weddings
All these sweets are known for its extreme sweetness. People are encouraged to have these sweets in moderation as going over-the-limits can be detrimental to their health.
To know more about these sweets, I decided to go to Brickfields to check out some of the Indian sweet outlets.
The first outlet that I went to was Jassal Sweet House. I last came across this outlet during Thaipusam when I bought their jellabis. The jellabis tasted good but this time, I decided to try out some new sweets.
When asked what was the second best sweet, he gave me the Dry Fruit Patooda Barfi. The dry fruit's fruity taste gives the sweet an extra oomph.
Amar Singh, who runs the outlet with his wife Teranjit said that it has been open for 11 years.
When asked what he made him start the business, he said "I was sick and tired working for people.
"I wanted to do something related to customer service and sweets were the best way to satisfy customers,"
The idea was initiated by his wife and since then, they've been making sweets and also North indian food at their sole outlet in Brickfields, Kuala Lumpur.
His staff said the plain Barfi and Dry Fruit Patooda Barfi are the best selling sweets but Amar said it depends on the individual buying it.
"Some want their sweets to be very sweet while some prefer it to be less sweet.
"There are some who look for sweets which are made out of fresh milk while some prefer the ones made with powdered milk," he said.
To ensure the quality of the sweets, Amar brought in sweet makers from Mumbai, India. He also said that price of sweets in his outlet are costlier because of its quality and also the rising price of main ingredients especially sugar.
"People who come here appreciate the quality of the sweets. They come here for quality not quantity," said Amar.
Another outlet that I went to was Venusitas which is a bakery but also sells a variety of sweets.
Director of Venusitas S.Krishna Kumar said that the outlet has been open for 10 years and all the delicacies made there are vegetarian.
"We have 30-35 varieties of sweets and all these sweets are made by our in-house sweet makers from India,"
The best selling item at this outlet is the laddu. They have four types of laddus and the best ones are Tirupathi Laddu and Ghee Laddu.
"Thirupathi Laddu is made out of natural sugar and two times bigger than the normal sized Laddu.
"The Ghee Laddu is rich with ghee and it also very sweet. Customers who come here have a sweet tooth and they always want their sweets to be very sweet," said Krishna who started off as a baker before entering the sweet business.
Krishna concluded by saying, "Sweetness equals happiness. Every time I see a customer having a sweet, they will always smile and say good things about it!"